NetEase artificial intelligence instigated Weimar, leading AI empowerment “Car-made”


This article is brought to you by NetEase Smart Studio (public account: smartman163). Stay tuned for AI and the next big era of innovation!

On December 1st, NetEase Artificial Intelligence Division announced a groundbreaking strategic partnership with Weimar Automobile. The collaboration aims to revolutionize the automotive experience by integrating AI technology into vehicle design and user interaction, offering consumers a new form of “car making” that blends smart tech with daily life.

The cooperation will focus on Weimar’s mass-produced vehicles, with both parties combining AI, AR, big data, and UI/UX technologies to develop intelligent infotainment systems, advanced car designs, and more. This multi-dimensional approach highlights the growing trend of merging digital innovation with traditional manufacturing.

Li Xiaoyan, General Manager of NetEase Artificial Intelligence Division, said, “Weimar has a strong foundation in automotive engineering, and its ‘AI+’ strategy aligns perfectly with the current shift toward smart hardware. Through years of R&D and product development, we are ready to empower the automotive industry, pushing forward the large-scale commercialization of AI in cars and delivering a truly immersive experience for users.”

Shen Hui, Founder, Chairman, and CEO of Weimar Motors, added, “As the integration of the internet, big data, and AI with the real economy deepens, the definition of intelligent vehicles is evolving. By combining ‘AI + hardware + software + services,’ we aim to create smarter, more intuitive products that better understand and meet consumer needs. Partnering with NetEase, a leader in AI and big data, is a key step in our intelligent transformation.”

Since 2011, NetEase AI has been at the forefront of developing cutting-edge technologies like facial recognition, voice processing, image analysis, and deep learning. These innovations have not only enhanced internal products but also laid the groundwork for broader AI applications across industries. Over time, the division has refined its approach, focusing on productization and commercialization, while continuously empowering users with interactive and innovative AI solutions.

NetEase AI has also expanded its reach through strategic partnerships. From collaborations with global brands like Alien, Chimpanzee, and Nongfu Spring to recent ventures with Weimar Automobile, the goal remains the same: to bring AI-driven experiences to everyday life. Through this latest alliance, NetEase is helping redefine the future of smart electric vehicles and bringing a fresh, intelligent “car-making” experience to consumers.

About NetEase Artificial Intelligence

NetEase Artificial Intelligence is one of the core divisions within NetEase, dedicated to research and development in AI and augmented reality since 2011. Focusing on areas such as deep learning, speech and audio processing, computer vision, pattern recognition, human-computer interaction, and heterogeneous computing, it explores next-generation user interaction models. In addition to supporting internal products, it provides AR, chatbots, machine translation, and AI platforms to enterprise clients and consumers, creating value across industries and enhancing user experiences.

Follow the NetEase Smart public account (smartman163) for the latest updates on AI trends and innovations.

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