LED industry bottoming out, Hongli Zhihui has become a new growth point around the automobile industry chain

Recently, Hongli Zhihui (300219) disclosed the 2016 semi-annual report. In the first half of this year, the company achieved revenue of 990 million yuan, an increase of 43.34% over the same period of the previous year. The net profit attributable to shareholders of the parent company reached 138 million yuan, a year-on-year increase. 141.60%.

Production Engineering Research Institute LED (GGII) view

The LED market bottoms out and the industry picks up

Entering 2016, the LED industry is showing signs of recovery. The prices of upstream chips and midstream packaging are falling, and the price of terminal lighting products tends to be stable. As the timetable for disabling incandescent lamps in the world approaches, the penetration rate is gradually increasing. The industry has ushered in a long-lost "warm air".

The LED production base invested by the company in Nanchang was gradually put into production, and the company's production capacity was effectively released, which became the main driving force for the company's rapid growth. On SMD LED, the company achieved revenue of 700 million, a year-on-year increase of 42.34%, and the gross profit margin reached 22.18%.

The company has also stepped up its market expansion efforts and established agent outlets in Russia, the United Kingdom, South Korea, India, Brazil, Spain, the Czech Republic and other countries or regions to provide fast and timely services and products to customers around the world.

In addition, the company actively deploys new areas such as infrared security, UV curing, and deep ultraviolet disinfection (small batch mass production). We believe that with the recovery of LED lighting demand, the company can maintain rapid growth in performance.

Strong automotive lighting demand, helping the company to grow

In the first half of 2016 , the company achieved high revenue growth, and the automotive lighting business was a highlight of the company's semi-annual report. In automotive lighting products, the company achieved revenue of 93.44 million, an increase of 74.13% year-on-year, and the gross profit margin reached 49.10%.

On the basis of optimizing the existing market and customer structure, the company takes the LED automotive lighting module as the entry point and actively develops the domestic automotive lighting market.

As the company's LED LED experience and technical advantages become more prominent, and automotive lighting replaces the vast space of traditional xenon lamps and halogen lamps, we are firmly optimistic about the company's automotive lighting business.

The main business is growing steadily, and the Internet of Vehicles becomes a potential growth point.

As the main business of the company in the future, the company has successfully invested in the car networking industry by investing 45 million yuan in Dina Technology last year. At the same time, the company set up a wholly-owned subsidiary Hongjun Investment and cooperated with professional investment institutions to set up a fund dedicated to investing in the car networking industry, and continuously strengthen the company's layout on the Internet of Vehicles through various means.

According to statistics, the global car networking market in 2015 will be 33.5 billion yuan, and will reach 220 billion yuan by 2020. In July of this year, the company changed its name from “Hongli Optoelectronics” to “Hongli Zhihui” to demonstrate its strategic ambition in the Internet of Vehicles. In the case of steady growth of its main business performance, we believe that with the Internet of Vehicles The opening of the market and the company's continued growth in this area will quickly become another growth point in the future.

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